Anheuser-Busch paid $40 million for “pouring rights” at 12 stadiums across Germany, something Germans and tourists have had trouble swallowing.
Well, can’t say I blame them, but a link from the article states:
Simply put, Germans hate Budweiser. Weeks before the inaugural games kicked off the Cup, Germans were furious at the prospect of having to drink what they refer to as “dishwater” at stadiums.
*shrug* It’s better than nothing, and I’ll drink Bud (regular bud, not lite.. ultra.. ultralite… liteultradooper..), but meh…. I can’t blame ’em — they’ve got a reputation for having some of the best beer in the world.